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Campaign 'You lead by example, they will follow'

The aim of Road Administration’s prevention campaign “You lead by example, they will follow!” is to remind grown-ups that we all are role models to children, including in traffic. Parents are the ones who have the most important role to play as they can show their children that it is important, both as pedestrians as well as cyclists, to stop, look both ways and make sure it is safe before crossing the road.